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Redefining B2B Advertising: Lessons from Technology Unicorns
The power of critical advertising in tech start-ups can not be overemphasized. Take, for instance, the incredible trip of Slack, a popular workplace communication unicorn that improved its marketing story to break into the business software program market.Throughout its early days, Slack dealt with substantial challenges in establishing its grip in
Introducing the Power of a Chief Marketing Officer in a Start-up - Mark Donnigan virtual cmo for startups
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